John UM
In 18 years, BONES launched a total of three theatrical editions. Therefore, President Nan Yayan reflected that the medicine should not be too fierce, three years in a year, and dark. What’s more, when I was interviewed, South President personally teased, “The animation company needs to be wary of the risk of the theater version receiving a bankruptcy”, which is equivalent to directly hitting the face
J.C.STAFF Executive Director Production Director Matsukura Yuji sighs and sighs that, on time, the budget version of the theatrical version of the market, wants to responsibly produce a decent movie version, and lose money. It is undeniable that today’s “theatre works” are indeed much more “saving money” than their movie budgets. According to the appraisal standard of the president of South, I can see that the OVA-level works are getting more and more
Matsubara’s minister immediately reconciled. In many cases, such works were advertised in the theater under the banner of “Event Release”. It is estimated that in the 19 years, there will be about 90 “theatre works” including such “activities”. When this statement came out, South President was still shocked. However, according to the statistics of “Animation Industry Report 2018” (Japan Animation Association), the number of theaters in the 15-year theater is 86, 81 in 16 years, and 84 in 17 years. Therefore, the number of 90 is not so much fuss. It is
The J.C., where Matsubara’s minister is located, plans to launch two theatrical editions in 19 years, but he is worried about the attendance rate of the theaters. He always feels that there are not so many viewers who are willing to watch the animation in the theater. In fact, it is not just an animation family. As South President said, Japan’s domestically produced live-action movies have been struggling in recent years. The film of the real-life love theme is sluggish, but it is better to say that the audience of the theatrical animation is more willing to buy. However, even if the theater version plans to sell again, it is not enough to make the theater version of the people who only have the regular work experience of TV animation. Therefore, the operator must keep a clear head when making decisions
As for the status quo, Matsubara’s words are sharp, and the number of tasters who have known the “original authentic theatrical version” has been declining year by year. Although many of the contemporary audiences are holding money to buy tickets for the idea of “following the role of the film’s debut film,” you can just make a TV version of the game, and you will only be disappointed.A bowl of water to treat the illustrative lens flat will cause the film to be boring, but the whole process of “chicken blood full” style high-profile input, can not highlight the true climax paragraph. In the meantime, it was determined by the wiseness of the theatrical version of the supervision. If there is another issue that the supervisor is not good at, it needs to be settled by the company. In short, in the production process of the theatrical version of the painstaking, only the people in the game can deeply understand
18 years, J.C.STAFF produced a total of 11 TV versions, only one less than 17 years. This time, it was the turn of the South President, Tucao Matsumoto, who was too hard. The Minister started to work on April 5, July 4, October 2… Tian know how this year came
BONES Although the file was not released in October last year. However, the average workload of two production lines per production line per year is not the same as that of JC. In the eyes of JC, not only most of the films are finished in the first quarter, but also in the middle of the 3DCG animation. “Girls”, as well as “Backstreet Girl – Polar Girl” – animations based on still paintings
According to the introduction of President Nan, the actual production period of BONES is longer than other homes. Mainly in the planning and production of different studios, it took more time to prepare for the communication. Therefore, in the BONES, the production tasks of other studios were followed
“Prolific households” J.C., often accused by uninformed people, received too many departments, it is recommended that he less two. However, Song Cangyou, who is a master of the family, knows that it is difficult to maintain his own family if he does not “follow the film”. If the number of snips is halved, it will definitely lead the freelance artist to switch to his home. Because the painters who can “paint” in the industry are scarce every year, they are increasingly sought after. In order to retain this part of the people’s peace of mind and work, as a producer, they can only work together to ensure that the “source of living water” continues to flow
Matsubara’s minister and South President’s talks last year talked about the fact that the small-scale animation production company would be miserable because of the current situation. Today, this situation is further deteriorating
First of all, due to the stricter control of the introduction of Japanese intellectual property works by the Chinese government this year, it means that the difficulty of marketing Japanese animation to China will increase
And even if the Chinese side contributes to the purchase of animation copyrights, it must first provide an animated full drama after the additional subtitles, which will be submitted to the relevant government departments for review and may be broadcasted on the website. As a result, the work that usually ends in two seasons, from the completion to the broadcast over a period of about 9 months, is likely to miss the business opportunity of the original product-related sales. Therefore, both the Minister of Matsukura and the President of South are worried and worried about this promising and unclear road ahead
Let’s talk about the distribution. Last year, BONES, Production I.G and Netflix jointly concluded a unified business agreement. According to South Director, as of now, the business is still in the stage of planning and development. The early planning is proceeding in an orderly manner, and both scripting and mirroring can ensure sufficient creation time
When asked by Matsubara, whether this method is more convenient for the animation company to perform, President Nan answered that the project is not directly comparable to the current TV version of the animation process, but it is indeed beneficial to TV. The production of a series of more scale and content works. This is the greatest attraction of the plan, and it is possible to implement the plan without any concern for various time nodes
In addition to the multiple distribution platforms led by Netflix, and gradually implementing support measures for the animation broadcasting business, the South President also listed recent examples of TV animation production hosted by a single game company, some similar to the previous TV animations. A win-win relationship between toy manufacturers
Matsubara’s minister also said that although Chinese-funded game companies had previously engaged in various forms of engagement with the Japanese animation industry, the differences between China and Japan in producing “speed sense” led to the production site. There are often cases of mismatches. For example, the Chinese side proposed that the budget is not a problem, but it must be ensured that it will be broadcast in the coming year. However, there is no room for the Japanese side to open the “production line”, which is also awkward. Because, according to the Japanese industry practice, the production schedule can only be scheduled for three years
In the face of China’s short-term and fast demand, Matsubara’s minister has been eager to reform and upgrade the existing system, but the reality is not optimistic. Reform is inseparable from capital investment, and according to the opinions of some insiders, the transition period It is the best policy to change the same. Of course, there are also some production companies that take a radically different attitude, especially the 3DCG production company, the active bidding for the TV animation series, please be described as a strong offensive
But the president of South pointed out that 3DCG is subject to more constraints in terms of modeling number and screen composition than hand-drawn. Sometimes, the degree of acceptance can be inferred from the actual quality of some works. In the opinion of the president, animation is different from the most distinctive features and weapons of realistic works, and it is nothing more than a free depiction of the story stage. 3DCG does bear the shortcomings of traditional hand-painting in this respect, but for now, it is still one of the topics of the revolutionary period to fully promote the full scale 3DCG production in Japan. According to his speculation, in the future, the higher quality works that combine the advantages of 3DCG and hand-painted will continue to increase
Matsubara’s Minister immediately spit out the “Beautiful Girl of Light” series released last year, “The Movie HUG!” In the All-Stars Memories of the beautiful girl of the light, Toei has made a big attempt to explore. In the film, 55 Q-rays drawn by 3DCG were all unveiled. This move made the Minister of the film really uncomfortable. “How much money is this piece of money!”
The past 2018 can be described as the eventful autumn. Looking forward to 2019, Matsubara’s minister defined the new year as “the year of forbearance and forbearance” and must survive the struggle of “guns and bullets”. President Nan is deeply touched by Matsubara’s assertion that the current situation in the industry is not optimistic. However, in the hope that the fans who love the animation can have confidence in the new animation in the future, the production company can’t be screamed by the sky, but it has to come up with a decent work worthy of the audience. This year, BONES has entered the 21st year after the founding of the company, it is time to make adjustments to deal with the new era
References:
19 February issue “NewType”