John UM
On the delayed Tokushima Animation Carnival, this year’s highly successful animation company Trigger Director Sakamoto and invited as a guest to talk about the current status of Japanese animation production, especially in the harsh working environment and low salary of various animations over the years. Under the criticism, he talked about letting the relevant producers and companies get a “happiness” episode of TV animation production costs of 50 million yen, and a season of 12 episodes is 600 million yen (about 39 million yuan). He also posted relevant content and opinions on Twitter, let’s share it
If the budget of 50 million yen per set is used, the production company can squeeze out funds to train new people. If it is considered from commercial interests, TV animation will fail if it sells no more than 2 billion US dollars. It is almost impossible to reach the sales volume of 2 billion by the number of animated audiences. In addition to long-form animations (such as “One Piece”, “Crayon Shinchan”, “Doraemon”) and sub-directed works, in the late night animation Earning 2 billion yen is to wait for the miracle to happen
Continue to think in terms of commoditized thinking, the original price is 30% of the selling price, the cost of 600 million, the selling will be 1.8 billion, which means that there is no 1.8 billion sales of works, then the whole project will have a deficit. In Japan, the number of children is becoming younger, the income of the family is decreasing, and the production cost of animation is getting higher and higher. The existence of overseas streaming media sites and overseas fans will be an opportunity to improve the Japanese animation production environment in the future. However, it is impossible to raise production costs at once, so the production company itself needs constant open source. In addition to the production costs, the original copyright, the work is royalties, and the production of surrounding goods can be. Ufotable has done this a decade ago, such as the Tokushima Animation Carnival
This year’s Tokushima has also received the “Ghosts of the Blades” blood donation activities.
Trigger said so much about being invited to participate in the Tokushima Carnival, and finally took the ufotable’s flattering. Over the years, ufotable has been very open source. Since the Fate series of animations have been continuously produced, many related Commodities, but this year’s scandal of tax evasion has made ufotable embarrassing. Fortunately, this year’s hot work “Ghost Blade” has not been affected. Then Trigger, the works of these years are also very good, from “Women Girl” is well known, “Little Witch Academy” and “SSS.GRIDMAN” have achieved good reputation, this year there is also an animated film “PROMARE” in The box office in Japan is also quite good
TRIGGER This year’s theatrical version of the movie “PROMARE” has just been on the 4DX version.
Of course, the core meaning of Sakamoto and also is that the production cost of late-night animation is too low, and there are not many audiences. Only a few works can kill a bloody road in the late-night file. The traditional Japanese animation production mode has become thinner. Now, relying on overseas streaming media (mainly NETFLIX and Chinese video sites) to let the Japanese animation industry improve the working environment